NIKE ID
Postcard Promo
(Student Brief)

Postcard created for the Nike new arrivals customised shoes.
Client's request: Use the quote provided as a front lock up and develop a fresh approach for Nike iD. 
The new aesthetic should be expressed without images, only using graphic elements.

Demographic: Fitness lovers between 21-35 years-old
Concept: Bring Paula Redclife's quote to life
Key words: Athlete, Motivation and Energy

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